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EA Lays Off 350 People In Marketing, Publishing, And More.

PaNaMa

Member
Millions of dollars spent on marketing Anthem and it's just this big turd that no one buys anyways... Granted, I don't think any amount of marketing wizardry could have saved Anthem =\

Battlefield 5 messaging and marketing was a mess from the get go... and a pretty decent game wound up virtually DOA. Maybe there is some culpability there... Then Apex drops with barely a nickel spent on marketing (other than paying influencers to play it) and its a massive overnight success, raking in a 100M before anyone can blink an eye, drives up share value etc.

I am sad to hear so many folks lost their jobs. Real people, real families, real bills. If Anthem was a hit, maybe this doesn't happen. It's sad =(
 

RedVIper

Banned
100m in a month*

And you know these types of games are made to get continuous revenue. Unless something crazy happens, anthem will make a lot of money.

The game is dead on twitch, what makes you think the game has any legs? It will take a long time before EA starts making any profit on this game, and thats hardly a "success"
 

Ichabod

Banned
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